Twitter adds stickers for photo posts
This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here. Twitter is introducing a comprehensive sticker functionality for photos...
View ArticleMoments could boost Twitter’s active users
Twitter has been plagued by user growth issues from two sides for the past few years. On one hand, Twitter has struggled to get new users to interact and return to the platform. On the other, Twitter...
View ArticleSnapchat Has Been Taking This Pitch Deck Around To Advertisers
Digiday's Matt Van Hoven has a pitch deck Snapchat has been taking to potential advertisers. In it, Snapchat reveals updated user metrics and educates brands about its product offerings. Here are the...
View ArticleTwitter Is Already Pumping Ads Into Moments
Twitter is raring to monetize its new Moments feature, it seems: Starting this weekend, the company is introducing native advertising to the section, which curates tweets about newsworthy topics as...
View ArticleTwitter unveils new video tools to engage and inspire audiences (IAB -...
(Source: IAB - Interactive Advertising Bureau UK) Bruce Daisley, Twitter's Vice President, Europe, introduced the session - entitled #VideoNow - by pointing to Twitter's ability to provide a running...
View ArticleThe Snapchat Report 2015 - Winning At Media and Marketing in a Mobile-First...
DUBLIN, June 08, 2015 /PRNewswire/ -- Research and Markets (http://www.researchandmarkets.com/research/ljdvgm/the_snapchat) has announced the addition of the "The Snapchat Report - Winning At Media and...
View ArticleThe 10 things in advertising you need to know today
Good morning. Here's everything you need to know in the world of advertising today. 1. Donald Trump's first TV ad airs Monday. It tackles subjects including ISIS and his idea to build a wall on the...
View Article>Snapchat Has A Deal With BuzzFeed, Vice, And Spotify
Snapchat looks as if it is entering the next stage of monetizing its popular photo-sharing app. Digiday reports that the company is in negotiations with about a dozen media companies to launch a...
View ArticleSnapchat reduces ad rates
This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here. Snapchat is lowering the prices for advertising on the platform,...
View ArticleSnapchat Seeks to Become the Anti-Twitter for the Young and the Underinformed
Two years ago, then-CNN reporter Peter Hamby lamented the negative effect he believed Twitter and other social media were having on presidential campaign coverage. In��(pdf) he wrote while he was a...
View ArticleIAB Content & Native Advertising Conference: Content is Digital Marketing’s...
(Source: IAB - Interactive Advertising Bureau UK) The IAB aims to make the content and services on this website helpful and relevant to you. To do this we collect information about your activity on the...
View ArticleHow Snapchat works for advertisers (INMA - International Newsmedia Marketing...
(Source: INMA - International Newsmedia Marketing Association) 31 January 2016 · By Lorna White Snapchat is a mobile app that offers brands the opportunity to reach potential audiences through...
View ArticleTop 25 Restaurants On Social Media
Nearly 9 out of 10 restaurants are using social media and embracing communities across multiple platforms. Think of the curated foodie Instagrams you see daily in your feed, the restaurant check-ins...
View ArticleAdvertisers are supposedly paying insanely high rates to get their ads on...
See Also In January Snapchat launched a news curation tool, Discover, with big-name partners like CNN, ESPN, and Vice. And apparently, the publishers and their ad partners are loving Snapchat. Discover...
View ArticleTwitter's 'most important feature ever' has come to the UK
Twitter has rolled out its Moments platform to the UK, the third territory to launch the feature. The UK office is home to Twitter's largest engineering team outside the US and has 200 employees in...
View ArticleTwitter reportedly wants to use your tweets in brands' ads
Shadows of people holding mobile phones are cast onto a backdrop projected with the Twitter logo in Warsaw. Twitter is creating a product that will allow brands to use tweets from non-commercial users...
View ArticleTurner Sports and Snapchat to Bring Fans and Brand Partners Closer to the...
(Source: TBS - Turner Broadcasting Systems Inc) Thursday, March 10, 2016 Share: Share on facebook Email this article Turner Sports and Snapchat are joining forces for a multi-year content deal that...
View ArticleGlobal Data From eValue(TM) Analytics Reveals Consumers Diverse Interests in...
Pillsbury ranks #1 in the United States, Harley Davidson for India, Cinepolis for Mexico, First Choice for UK and Audi for Germany highlighting diverse consumer interests based on geographical...
View ArticleA war is brewing between brands and the social media 'influencers' they pay
The line between advertising and content continues to blur, not only in traditional media with "native advertising," but also on social media with sponsored content and influencers. An "influencer" is...
View ArticleTwitter scores huge win over Facebook and other rivals by securing NFL...
This story was delivered to BI Intelligence "Digital Media Industry Insider" subscribers. To learn more and subscribe, please click here. Touchdown Twitter! The social media company beat out Facebook,...
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