This story was delivered to BI Intelligence Apps and Platforms Briefing subscribers. To learn more and subscribe, please click here. Foursquare's Attribution, a platform used to help brands measure how media impacts foot traffic in brick-and-mortar locations, is adding a new dashboard that will make it easier for brands using the service to glean insights from campaigns, according to AdWeek. The feature will vastly improve mobile marketers’ ability to track the ROI of...
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