This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here. Dish’s pay-TV subscriptions are decreasing despite the company’s best attempts to market its Sling TV skinny bundle package, as reported by the Wall Street Journal’s coverage of Dish’s Q2 2016 earnings report. The skinny bundle model – whereby consumers pay a reduced monthly fee for a more limited selection of TV channels – was heralded by satellite and cable companies as a potential savior to stem subscriber losses. Yet it appears that this strategy is not working as well as once hoped. Here are Dish’s latest subscription figures as of June 30: Dish’s subscriber...
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