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Procter & Gamble launches direct-to-consumer subscription business

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This story was delivered to BI Intelligence "E-Commerce Briefing" subscribers. To learn more and subscribe, please click here. Procter & Gamble Co. (P&G) recently launched an online, direct-to-consumer, subscription business for its Tide Pods, according to The Wall Street Journal (WSJ). The consumer packaged goods (CPG) giant has branded the service Tide Wash...

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