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Facebook is splashing cash to recruit video creators for Facebook Live

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This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here. Facebook is paying about $2.2 million across a group of nearly two dozen internet personalities for them to create video and broadcast live on its platform, according to the Wall Street Journal (WSJ). This sum is part of the larger $50 million pie that Facebook has allocated to get nearly 140 media companies and celebrities to use Facebook Live. 15% of the internet personalities Facebook is paying are...

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